It’s a simple event calendar of fun things that we will be doing in the future.
Giving you all the info you need to come join us.
As well it is a giant on-line photo album of your great and sometime life changing experiences with us.
It’s simple to use just click on a calendar date that display’s a picture and it will pop up all the info for that day. Or if there is a specific sport your are interested in trying just use the search box at the bottom of the page.
Question: What do you mean by fun things?
We mean get off the couch and start living life.
Remember when you were a kid and you couldn’t wait to go to the park and play on the jungle gym, climbing up and sliding down and throwing yourself all around and coming home covered in mud.
Well we never grew up! Now we look and the world as a giant play ground with rock faces to climb up with snowy hills to ski/snowboard down and rivers to splash around in expensive little dingy boats.
And yes we still love to getting really dirty. And yes, you may scrape your knee or get a small boo boo hanging out with us. So, NO cry babies welcome.
Question: Tell me more about Adrenalin Sports Inc.?
Adrenalin Sports was founded in 1992, to promote extreme sports. We quickly moved into selling gear and had a very successful store in Newmarket for ten years.
The store closed down in 2002 (complete story at bottom of page) and now we are just getting back to our roots by giving people access to some of the most challenging life changing experiences that we have come to embrace as our passion. And now we want to share it with you.
Question: Who am I ?
My Name is Ken Kell (nick name Mr. extreme or Capt. Adrenalin) I am a over accomplished extremist that has a huge passion for pushing life to it’s fullest, And taking people with me. I have spent my life traveling around the world doing extreme sports and pushing limits whether it be snowboarding at 10,000 in Switzerland, street luging at 100km, or skysurfing out of a plane. I look at the evolution of the human spirit and being un-conditioned to our normal believes in our day to day lives. The more we experience the greater the next generation of life we be able to evolve too. I want to share my view on life with you.
(the complete story of ken kell at the bottom of the page)
The History of Adrenalin Sports
Owned and operation by Ken Kell since 1992.
Growing up Ken was never happy unless he was scaring the crap out of his mother by climbing to the top of 80’ trees or jumping off 40’ rock faces. At age 16 he started to find his passion in life, after he snuck out to a drop zone, and lied about his age so he could go skydiving. After that nothing could stand his way whether it be rafting down rivers, Bungee jumping. Or rock climbing. In 1988 a friend of his return from a trip to California with a Kemper snowboard at the time no hills would let you use them on their property. So ken and a small crew of guys would hang around until the resort closed. Then they would hike until the sun was gone. At 20 years old ken got a chance to take a trip out west to Blackcomb. Ken had found heaven, snowboarding with local guru’s in 2’ of powder.
1992 Ken got the job running the demo program for Rudy’s sport center one of the first shops in Ontario to carry snowboards. This gave him the chance to promote snowboarding all over Ontario. That year Ken also got hooked up on pro-deal by Burton snowboards (a big deal back then). As all this started to grow, Ken’s house started to become the regular snowboarder hangout. All riders in the area were constantly coming over to wax and fix their boards.
Ken’s house started to get so busy that it was just to much to keep giving away free wax and binding parts from the demo van. So ken started charging for stuff that was used. Then it got more busy friends wanted him to get T-shirt’s then equipment. This is how Adrenalin Sports was born. One year later bad times hit Rudy’s sports center forcing them to close forever. By this time Adrenalin Sports was a pretty cool basement business. So when Rudy’s shut the door’s, Ken had developed a good relationship with Rudy’s supplier’s. So Adrenalin Sports was to finally get a taste of big business. Adrenalin sports picked up all the Canadian warrantee contacts for Morrow Canada and Lamar Canada. Boards started to be sent into ken’s basement from as far away a Newfoundland and the Yukon. Ken’s experience grew. He quickly gained a reputation for quality workmanship on fixing snowboards. 1995 Adrenalin had now become a full time job for ken. It was time to move out of the basement and into a plaza. So with a small business load and 800sq’ store in a run down plaza.
Today the Adrenalin store is now in it’s forth location. It remains the first board shop in York Region, and is now the largest shop with over 3200sq’ of showroom and workshop.
Ken has never changed his outlook on the values that he holds. He still tries to ride 5 days a week. And believes in doing quality workmanship. As well as selling the best equipment from manufacture’s that represent the sport.
Adrenalin Sports and www.adrenalinsports.ca are still 100% owned and operated by Ken.
When Ken Kell looks at the world he sees a playpen for grownups.
And if broken body parts are the scorecard of the extreme athlete, then he is the genre's Wayne Gretzky.
Kell lives in a farmhouse north of Newmarket. As he fires up the barbecue, balancing steaks, a veggie plate and a cane on a leg bent at an obtuse angle, it is evident that the home is not the only thing under reconstruction.
"I busted pretty much everything up to my chest. The doctor had my guts sitting beside me on the bed," Kell said.
Jumping off a 14-story building with a tardy parachute can do that to a guy.
Kell's story, though, is not one of tragedy but of perseverance. It is the story of a love for sport that was never about headlines. It was never about fame. It was, and is, about the quest to find and push his own limits. Kell's name won't be known in the conventional sports world.
He is Mr. Extreme. He is 32 now and his broken limbs make him walk as if he is navigating the rolling floor of a midway funhouse. He carries his broken body like a badge of honour, because the fact he walks at all is a testament to the indefatigability of the human spirit.
His journey on the wild side began at 16 when he made his first parachute jump. He discovered wakeboards when few in Ontario knew what they were.
That same winter of 1988, he and five fellow rebels tried to get a contraption dubbed a "snowboard" on a ski hill. They went to Hidden Valley when it closed and rode through the night.
"We had one board," he said. "We would hike up and down that hill, taking turns."
Today, on the wall of his barn, also under renovation, is an old 1978 Burton Woody.
"Back then there were only two shops in Toronto that even sold boards," he said.
Soon he was into rock climbing. He ended up opening Adrenalin Sports, his store, in Newmarket in 1992.
That was before his affair with extreme sports shattered his body but not his spirit. He points to a corner of the barn at several street luges.
"I set the Canadian record for Xtreme Magazine ... 100 clicks. Long time, ago," he said. But the eyes sparkle.
"The beauty of extreme sports is that there are no boundaries. Traditional sports like soccer and baseball have a structure and limits, but with this stuff you get a blank canvas where you create your own picture instead of copying someone else's."
He was skateboarding when it wasn't chic. He is still regarded among Canada's top snowboarding instructors.
"We had the kind of store that if the snow was good we would slap a "Gone Snowing!" sign on the door and take the staff to the hill," he said. "I never had one customer complain, because they knew it was more than just a business."
But by 2002, corporate tentacles were enveloping extreme sports, in particular the snowboard and skateboard industry.
"I was always throwing (corporate spies) out of the store," Kell said. "It was, 'hey, he has a good idea, let's copy it and do it cheaper.' "
Retail wasn't his game anymore -- not extreme enough. He put up his Gone Snowing sign for good.
"I would've lost my soul," Kell said. "I always sold good equipment. I can show my face in public. I still see people on the hills using my stuff three years later. At the end of the day if you don't like who you are or what you're doing, then it's not worth it."
He headed for Alaska, where a few years earlier he had survived a snowboard ride through an avalanche on a peak with a 70 degree pitch.
"For extreme athletes it's the last frontier," he said.
When he arrived in Anchorage, he was packing a new rigging for base-jumping -- a move that has taken him on the greatest journey any man will face, conquering fear, pain, and death to find the will to live.
"I saw this building and thought, hmm. I drove by it again. And again. I really wanted to test the rig and I knew the building was 140 feet high and that the rig was set to open at 120 feet. I knew it would be close," he said.
"I walked the area ... did the aerial test and all the safety stuff. The only thing I didn't know was how quick it would open up."
Just after midnight on an April morning two years ago he stepped to the edge of the Mackay Building.
"It wasn't that I was dumb about it. I just pushed it too far. (The chute) opened. But it was a second late. I was standing on the ground."
That is, if you call being squashed like a bug on windshield standing. He should have been dead. For three weeks they pumped morphine into his body and sewed the parts back. His heart stopped. Doctors restarted it.
"One reason doctors say I made it was because I'd never smoked, never done drugs. My system was so pure they OD'd me on the morphine ... blew out my liver."
Kell went from 200 pounds the night he jumped, to 110 when he was released four months later from Sunnybrook Medical Centre.
It would be a mistake to believe the event made him reassess his life's direction. He found only validation.
"I was really happy when I did the reflection-on-life thing. While I was healthy I lived the best I could," Kell said. "I've climbed mountains, I've done the sea and the sky ... pretty much everything."
When he left hospital the experts said he would be confined to a wheelchair. His friends took him scuba diving on the way home.
"I'm frustrated I'm injured but not upset about it," Kell said. "I don't regret anything. I took the chance. By having the attitude that resulted in my getting hurt I've also had a really good time in life."
He still has the base-jumping rig. Not a scratch on it -- except that his mother, Joan, sold the chute.
"I guess," he said, smiling, "she had a right. But even when I was in hospital if it had turned out differently she would've been all right with it because she knew I was doing something I love."
He still is living life on his own terms. Last winter he fitted special bindings for his bent legs and went snowboarding.
"Everything I do goes slower," he said. "Now I do two runs and I'm done. I get fatigued easily, but the addiction, the passion, is still there."
Kell realizes some people won't understand him. "Extreme sports are just a way of testing yourself," he said. "It's not being reckless. Preparation is everything. Everybody in life has their own way of testing their limits whether it be in education, whether it be with fast cars, whether it be in raising a family."
Last weekend he was skydiving: Again feeling freedom. A curious thing has happened. Since his accident, Kell finds that his body, instead of gliding on land, moves more easily in the air, or in the water. They are -- always have been -- his chosen elements.
Hobbling over ice and snow from the back door to his hot tub in winter? Now, that's scary. "Yeah," he said of his earthly balancing act, "and the darn steel handle on the cane keeps freezing to my hand."
Maybe he could rig a catapult and, oh ... never mind. We won't go there. Besides, he's probably already working on it.